What's the advantage of Baton over other small business marketplaces?

There are other small business listing sites and SMB marketplaces, but the main difference between Baton and them is that everything you see on Baton is backed by data. In other words, on other sites, you may see a lot of listings, but you will have to find out through your own research which of these are real, which are bots, and which listings can back up the asking price they're listing.

Baton is a data-backed small business marketplace with verified listings. (Baton has conducted a valuation that uses 6 methods of calculation, and takes into account 1-5 years of the business's financial history, intangible assets, and current market conditions). When you see a business listed for sale on Baton, we've already done the pre-due diligence. That saves our buyers work and time in the process.
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​What's next?
We're releasing an experience that helps buyers get custom-matched to deals, demonstrate their seriousness to sellers, and gain self-serve access to first-party financial data for businesses they're interested in.
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By November 2023, we'll be able to let you loose in Explore, where you'll have access to verified as well as off-market business listings. You'll also be able to take next steps on those businesses you're ready to pursue.
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